StrongBrain^®

Perform Online with Artificial Intelligence
Start getting a Strong ROI with Google Ads

Discover

As an Expert in Digital Marketing,

I bring my clients New Business from Digital in Switzerland and Beyond.

I focus on Leading Brands and Startups with an Excellent Knowledge of Technology and Business on the Internet. Relevant Experience on Lower Funnel Activity Connections to Upper Funnel, Brand Building Communications. Strong Passion for Digital, Quality-Oriented. More than 10 Years of Experience.

Specialisations:

• Media Buying Marketplace Expert, Digital Growth Manager (AARRR), Disruptive Thinker,

• Performance Data Driven Campaigns, Advanced Tracking, with a Strong Focus on Results,

• Accelerate Business through Google, Facebook, Instagram, LinkedIn and Amazon Ads using AI,

• Strong Analytical Skills (Segmentation & Personalization), CRO (Conversion Rate Optimisation),

• Enhance Search Campaigns through Display (Banners, Youtube) within powerful Landing Pages,

• Marketing Automation (scenarios, scoring, deliverability) to Engage and Re-Engage Customers,

• Corporate Website and eCommerce Redesign for ROI (Audit, Value Proposition, Prototyping),

• Connect CRM to Google Ads, Optimising your Campaigns not Only for Leads but for Sales,

• AI-First SEO (Persuasive Content, Links, RankBrain), SXO (Search eXperience Optimisation),

• Dynamic Remarketing through Social Media Ads, RLSA and Retargeting Platforms (Criteo),

• Start-up coaching (Business Model Canvas, MVP, Lean Approach, Crowdfunding),

• Double Experience in Start-Ups and Digital Agencies, Doers Entrepreneur,

Certifications:

• PMI^®- Project Management Professional - PMP^® Certified,
• Google AdWords™ & Google Analytics™ certified,

Fact that Matters

***In 2017, Google announced that we* switched from a Mobile First world to an Artificial Intelligence First world.

“From Mobile First to AI First”**
Sundar Pichai
CEO Google Inc.

What does this mean for your business?
Assuming that current AI is powerful, but still weak and need guidance.

You need top resources to drive Artificial Intelligence, a StrongBrain^®, who masters Artificial Intelligence and make it rock for your success.

My Expertise

Drive Digital Marketing AI from Geneva, Lausanne & Zürich and direct it in the Swiss Market and beyond. I manage and optimize your:

Google Ads Campaigns

PPC campaign management

Advanced Tracking

GTM & Google Analytics 4

Relevant Experience

Leads to the best tactical choices

freelance agence adwords google ads Pay per Click suisse

Latest Position

Head of Digital Marketing
Jan 2018 – Feb 2019

• Co-branding events with Google at Swiss Marketing Vaud and HES Valais (speaker)

• In charge of the customers of web agency, certified Google Managed PREMIER Partner. Digital marketing strategies for Brands and NGOs, audits, competitor analysis and market trends
• Lead digital marketing projects, PPC management & data-driven campaigns on Google, Facebook, LinkedIn, Bing Ads
• Manage 900 KCHF/year digital media investment (paid search), using Google Solutions (AdWords, Analytics, GTM, Google Data Studio, GMB), with focus on improving campaign performance (quality score, click through rate...)
• Individual training with Google, Academy on Air, Agency Sprint at Zurich: Best Practice bids RLSA / Similar Audiences, Smart Bidding, Conversions and Micro-Conversions, Call as Conversion, Link Analytics, Creation of Smart Display Campaigns, DSA-Campaigns, Bidding Strategies, Display Opt-in, Youtube Ads

freelance paid search adwords google ads suisse

Previous Positions

Web Agency Director - Head of Digital - Startup Founder
Jan 2006 – Dec 2017

• Co-branding event with Google at salon eCom Geneva

• Consultant for prestigious Digital Agencies through the past 11 years as a SEM Specialist, Agency Director and Head of Digital Marketing, leading best in class data-driven campaigns to enhance ROI for clients in various industries

• Participation in two startups as a Digital Entrepreneur and Founder

Here is the Google Agency Partner landscape I have been part over the 11 past years:

Agence Google Partner freelance geneve StrongBrain

Google Partner Program

I have passed Google Ads product certification exams and I continue to be up to date with the latest product knowledge.

I use these skills to deliver strong client and company growth.

Agence adwords lausanne Google Premier Partner StrongBrain

Google Partner Premier

During the program, Google gave me support, education, rewards and valuable advise to accelerate growth of my customers.

Exclusive Agency Partner

I have benefited from Google with:

Exclusive Industry Insights
Premium Technical Support
Account Management Support
Exclusive Product Preview (Beta access)
Privileged Trainings & Implementations

I do not work for Google's interests, I work hard for your success.

"Digitization continues to accelerate, everything continues to become mobile and today's Google and Facebook ads are mostly automated by artificial intelligence."

How I master AI for your ROAS?

Let's provide a bit of context.

Changing World

Customers do their pre-selection online. Your sales representatives no longer have to prospect in the real world. They are now replaced by Google X disruptive innovation, Artificial Intelligence, trained and guided by AI Experts.

AI Power

I deeply listen to you to identify the main strengths of your business, which I use to train AI and capture leads in your market. AIs use thousands of weak & strong signals to outperform your market.

Closing

At this point your sales force will show up. They pick up the prospects I brought them, close the deal and build loyalty, from human to human.

"What makes AI truly powerful is its ability of self-learning. The potential of AI is exponential. It is important to keep in mind that what provides the fuel for AI is data."

How can I help you?

Digital Marketing AI as a Competitive Advantage.
AI allows a new form of engagement, a degree of personalization never achieved before and new levels of marketing effectiveness.

Data-Driven Campaigns

Advanced Tracking, Optimizations, Reporting

Brain Ads: Copywriting

Writing Google, Facebook, LinkedIn, Amazon Ads and Landing Pages in EN/FR/DE/IT

Mastering Artificial Intelligence

AI Trainer, Providing Guidance for High Scale Google Ads Campaigns

GAFAs or BATX campaigns?

Embrace the Scalable World of Big Tech Companies

Personalized Platforms

Advertise on Outbrain, Programmatic, Tamedia, Admeira... to Reach your Core Market Segments

Market Positioning

Repositioning of your Offer (Pivoting) to Create Higher Value Proposition

RankBrain SEO (SXO)

Search Considering Human Behavior and the Latest Google Algorithm Updates

Linking Brands to Brains

Brand Experience, Creatives & Movie Advertisement for Native Video Advertising

Global Digital Strategy

Overall Ecosystem to Dominate your Market

Start-up Business Plan

Impactful Plan for Traction & Growth Hacking

Building Strong Brands

DNA, Brand Platform and Brand Identity to Generate Brand Preference

Is Your Key Image Inspiring?

Photo Selection from MoodBoard, AI for Visual Content Performance

Marketing Automation & CRM

From Touch Points to Lead Nurturing & Sales

Partnership Recommandations

Share of my Reliable & Trusted Contacts

Digital Talent Sourcing

Your Strong Talent at Only One Handshake

Courses, Trainings, Lectures

Personalized Workshops for Your Teams

Brainstorm with StrongBrain®

And Make Your Ideas Come to Life

Your Personal Challenges?

Strong Issues need Strong Solutions

Ready to perform online and ride at the top level?
Add intelligence to your digital strategy

Ask for advise.

- or -

Start on a Performance Based Model to collaborate.

You will benefit from all my expertise in a Win-Win Partnership.

Request a Meeting

Why not starting with 2 hours of advisory?

Arrange a meeting with Thibaut Lemaire

Deals are on fixed-rate or on performance-based model.

Pay only for results!

It's a partnership. I will not work for you, I will work with you.

Enhance your brand advertising ecosystem with both Artificial Intelligence and StrongBrain^®. Let's work together:

lemaire.thibaut@gmail.com

Phone

Geneva Area, Switzerland

Lausanne Area, Switzerland

Zurich Area, Switzerland

Skype

FaceTime

What are your main priorities?

Ensure you have strong resources to achieve your PPC goals, adapting ad campaigns to the seasonal nature of your sales.

Double your leads

for spring

Enhance your brand awareness

for summer

Maximize your profit

for autumn

Triple your monthly revenues*

for winter

*Reference: GOLD AVENUE, the leading platform for buying gold online

My key references

Customer-Centric approach means Strong Growth. I listen to you.

Read my lastest study

On how you can use Google tools to get insights for your strategy and outperform your market in 2022.

Download it

Any questions about Google Ads?

Let's talk about your challenges.

How

How Google Ads work?
How Google Ads tracks website conversions?
How are Google Ads targeted?
How Google display ads?

With

Google Ads without website
Google Ads with Google Analytics
Google Ads with extensions
Google Ads with Youtube video
Google Ads without keywords
Google Ads with Hubspot
Google Ads with Wordpress

Where

Where Google Ads appear?
Where to place Google Ads?
Where can Google Shopping Ads be displayed?

When

When does Google Ads charge?
When to use Google Ads?

For

Google Ads for business
Google Ads for charities
Google Ads for mobile apps
Google Ads for publishers

Google Ads format

Versus

AI vs Machine / Deep Learning

Google Ads vs Facebook Ads
Google Ads vs AdSense
Google Ads vs Bing Ads
Google Ads vs Google Marketing Platform
Google Ads vs Google Shopping
Google Ads vs Organic SEO
Google Ads vs Amazon Ads

What

What are Google Ads?
What is Google Ads certification?
What is a Google Ads campaign?
What is Google Ads quality score?
What is Google Ads in app?
What's new in Google Ads?

Why

Why Google Ads are important?

Why Google Ads not showing?
Why use Google Ads?

Are

Are Google Ads worth it?
Are Google Ads effective?
Are Google Ads safe?
Are Google Ads expensive?
How are Google Ads targeted?
What are Google Ads campaign?
What size are Google Ads?

Are you an agency?

You may want a Strong Partner for your digital advertising campaign, on Google Ads and other platforms.

"Challenge me for your strategic projects,
I will give you my key recommendations."

Any questions?

Send me your request to start a Win/Win Partnership.
I have the determination to help you go beyond.

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Message

Send your Message

Contact

StrongBrain®

Perform Online with Artificial IntelligenceStart getting a Strong ROI with Google Ads